I was thinking of seven's article, and the discussion that followed about content and form. People seem to know about content, so this is your occasion.

Imagine you could ask 5 questions to the dev team of quake live. Try to avoid stuff they may not be willing to answer (like how many people bought premium/pro), but concentrate on what really this community would like to know.

To get the context, track syncerror's replies here: click and scroll down.