View Coverage: E3 2005
Website: http://www.e3expo.com
Location: Los Angeles, USA
Duration: 17 May 2005 to 21 May 2005

OVERVIEW
The Electronic Entertainment Expo (E3), "Where Business Gets Fun," is the world's leading trade event exclusively dedicated to showcasing interactive entertainment and educational software and related products. E3 2005, kicks off at the Los Angeles Convention Center May 18 - 20. Conferences are held May 17 - 19 and the show floor is open May 18 - 20.

The industry's annual focal point, E3 draws tens of thousands of industry professionals to experience the future of interactive entertainment. The industry's most influential people leading the most innovative companies come to this event to showcase groundbreaking new technologies and never-before-seen products for computers, video game consoles, handheld systems and the Internet.

Show attendees also have the opportunity to participate in a variety of learning workshops and conferences focused on the specific interests and educational needs of professionals in the interactive entertainment business.

WHO ATTENDS
In 2005, about 400 exhibiting companies representing 80 countries will converge on the Los Angeles Convention Center. During E3 2004, exhibitors debuted more than 1,000 never-before-seen computer and video games and related products.

Tens of thousands of industry professionals from around the world attended E3 2004, including software developers, buyers and retailers, programmers, distributors, entertainment industry representatives, financiers and venture capitalists, importers and exporters, manufacturers, resellers, researchers, educators, financial and industry analysts and worldwide electronic and print media.

OWNERSHIP AND OPERATION
E3 is owned and operated by the Entertainment Software Association (ESA), the U.S. association dedicated to serving the business and public affairs needs of the companies publishing interactive games for video game consoles, handheld devices, personal computers, and the Internet. ESA members collectively account for more than 90 percent of the $7 billion in entertainment software sales in the U.S. in 2003, and billions more in export sales of American-made entertainment software. The ESA offers services to interactive entertainment software publishers including a global anti-piracy program, owning the Electronic Entertainment Expo trade show, business and consumer research, government relations and First Amendment and intellectual property protection efforts.