http://www.twitch.tv/bethesda/v/8544322

I haven't watched it all yet, I just caught the Q&A section at the end when it was live yesterday.

The most interesting questions in my opinion start at 46:00. So it seems that they're going for a more casual multiplayer with 'esports' being looked at after release. It also has loadouts like in QL, however they acknowledged that loadouts was one of the biggest questions they get so this could change in some form.
Hopefully SnapMap is powerful enought to be able to change some of these anyway so we could make our own 'pro' version, by the sounds of it it seems like it might be similar to the editor in Starcraft 2 in which you can create much more than just maps and share them easily.